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WORD: English blogger Catherine Sanderson goes global again -- with a six figure book deal

You knew it was just a matter of time before Catherine Sanderson, best known for blogging like a Bridget Jones and then getting canned by her employer, would cash in with a publishing deal. Michael Joseph/Penguin reportedly bought her book Petite Anglaise as part of a two-book deal for roughly a half million bucks at auction.

Literary agents Simon Trewin and Sarah Ballard at PFD, who seem to specialize in teaming up to sell debut authors at auction for large sums, closed the deal with Michael Joseph/Penguin.

Spiegel & Grau in the U.S. and Doubleday in Canada will publish Petite Anglaise in North America, which PFD agent Zoe Pagnamenta brokered from PFD’s New York office, according to The Book Standard.

Sanderson's blog, which goes by the same title as the first of her two books, is more or less the musings of a thirtysomething mother in Paris. Now that Sanderson has a financial package that will allow her to do some serious writing, what remains to be seen is whether she actually has literary talent to back her blog's reported 3,000 hits per day.

In recent years the book industry has published scores of memoirs and novels from bloggers, figuring their built in readership would translate to buzz for their work. But the sign-a-blogger trend has yielded anything from tepidly written gimmicks like Karyn Bosnak’s 20 Times a Lady to intriguing new voices like Stephanie Klein, whose memoir Straight Up and Dirty has won the attention of young New Yorkers.

We'll see in spring 2008, when Sanderson's book is expected to get released.

 

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